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WELCOME GUIDEBRAND COMMUNITYExample workflow
···New here? Welcome!
One place to learn how to join and make your first post.
HELLO,
COMMUNITY!
COMMUNITY!
- 01Community rules and participation guide
- 02Update FAQs and change notices
COMMUNITY & SUPPORTERS
Bring people together.
Keep them involved.
From community management to ambassador recruitment and assignments. We support members, create content and events, and analyze participation.
Member support, content and events for a community that needs consistent care.
02 / COHORT-BASED PROGRAMSBrand ambassadorsRecruitment, assignments, reviews and completion. Build a brand program with your participants.
01 / COMMUNITY MANAGEMENTONGOING COMMUNITY MANAGEMENT
Brand community management
Care for your community and its members, day by day.
- Members & posts
- Content & events
- Analysis & reporting
For new faces
and familiar ones.
From announcements and member support to posts and participation, we keep your channel running.
- Announcements & onboarding
- Organize joining instructions, participation guides and FAQs, and keep them up to date.
- Posts & comments
- Monitor posts and comments, reviewing ads, spam and reports against agreed community rules.
- Inquiries & escalation
- Answer questions and explain next steps. Decisions requiring brand input are escalated to your team.
- Participation & rewards
- Check activity and eligibility, communicate results and rewards, and handle follow-up questions.
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MEMBER CAREBRAND COMMUNITYExample workflow
···Review, respond and follow through.
Participant
Someone posted an ad in my comments.
Community manager
Review content → Check rules → Act & respondWe've checked the comment and our rules. We'll let you know the outcome.
Escalate decisions that require the brand's input.
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PARTICIPATION CHECKBRAND COMMUNITYExample workflow
···From participation checks to reward guidance.
Organize activity records and check eligibility against the published criteria.
- Check requirements, duplicates and missing entries ✓
- Review eligibility lists against the criteria ✓
- Announce results, rewards and how to receive them ✓
Follow up on eligibility questions and unreceived rewards.
02 / BRAND SUPPORTERSCOHORT-BASED PROGRAMS
Brand ambassadors
Run time-bound brand activities with selected participants.
- Recruit & select
- Assignments & content reviews
- Evaluate & complete
01 / RECRUIT & SELECT
From recruitment planning to your final cohort.
Recruit participants who fit the brand's goals and support selection.
- Recruitment preparation
- Define eligibility, timing, benefits and criteria; prepare announcements and application forms.
- Application review
- Answer questions, check eligibility and missing materials, and organize applications for selection.
- Selection & confirmation
- Agree on finalists with the client, announce results and confirm participation or additional recruitment.
Shared operating materials
- Recruitment notice & application form
- Application & selection status
02 / ONBOARDING
Clear schedules, assignments and instructions.
Make it easy to understand what to do, when and how.
- Schedules & standards
- Document deadlines, submission methods, evaluation and completion criteria in the guide.
- Activity preparation
- Prepare orientation materials and required consent, and address questions in advance.
- Communication setup
- Explain channels, contact methods and response guidelines for notices and questions.
Shared operating materials
- Guide & assignment schedule
- Participant information & FAQs
03 / ACTIVITY MANAGEMENT
From assignments to completed submissions.
Help participants complete and submit their assignments.
- Assignment announcements
- Publish topics and submission instructions, with deadline reminders and updates.
- Participation & submissions
- Track individual and team submissions, remind those outstanding and answer questions.
- Issues & progress updates
- Share schedule changes and participant difficulties with the client and agree on follow-up action.
Shared operating materials
- Participation & submission status by assignment
- Inquiry & action history
04 / CONTENT REVIEW
Review submissions through to publication.
Improve content quality in line with the assignment and brand guidelines.
- Content checks
- Check required information, brand expression and advertising or sponsorship disclosures.
- Revisions & publication
- Provide feedback, check revisions and confirm the final published URL.
- Content usage scope
- Organize content according to the publication and reuse rights agreed with participants.
Shared operating materials
- Content list & review feedback
- Published URLs & usage rights
05 / WRAP-UP & REPORTING
Close the program well. Learn for the next.
Follow through on promised benefits and carry lessons into the next cohort.
- Evaluation & completion
- Prepare evaluation records and agree on outstanding participants and completion eligibility with the client.
- Rewards & closing notices
- Track activity fees and rewards, send closing information and resolve remaining questions.
- Results report
- Summarize participation, published content and feedback, and propose improvements for the next cohort.
Shared operating materials
- Evaluation, completion & rewards status
- Operations report & recommendations
Full program management or support at the stages you need.
Discuss your programCOMMON / SHARED DELIVERY
Give people a reason to return.
Add content, events and insight to everyday community life and ambassador activities.
Content planning & design
Create announcements, banners and social cards around members' interests, with stories that keep the brand relevant.
A reason to take interest and join inEvent planning & operations
Make participation and rewards easy to understand, and guide participants from registration through results.
Easy to understand. Easy to join.Analysis & improvement
Review content response, recurring questions and participant feedback, then use what works—and what doesn't—to improve.
Improvements for the next cycleIllustrative workflow.
SYSTEM / OUR OPERATIONS OSAssignments, submissions, reviews.
Assignments, submissions, reviews.
Fewer gaps in operations.
Our operations OS connects tasks, participants and results, helping teams see what needs attention now.
Operations demo Brand ambassadors · Weekly assignment
01Owners & schedules
Who's responsible. By when.
See each task's owner, deadline and status in one place.
Task ticket#SP-024
Weekly assignment management
- Owner
- UnassignedO Operations
- Deadline
- Deadline under reviewFriday, 18:00
- Status
- ReceivedIn progress
Assign owner & deadline → Track progress
02Participation & follow-up
Find what's still outstanding.
Notify participants with missing or incomplete submissions and check their follow-up.
Weekly assignment · SubmissionsSUPPORTERS
ParticipantSubmission status
A Participant ASubmitted
B Participant BNot submittedCheck submission
C Participant CChanges requested
Find missing entries → Notify → Recheck
03Review & result records
Keep evidence of completion.
Record review comments and final materials so the next person can follow the context.
Content reviewv1 · In reviewv2 · Approved
Review commentsPlease add the sponsorship disclosure.
Disclosure checked in revisionPendingChecked
Record published URLPendingRecorded
Feedback + Revision + Publication history
A demonstration based on real operating workflows.
BEFORE WE START / AGREEING THE GROUND RULES
Agree on the ground rules first.
Participation requirements
- Eligibility, period, selection and evaluation criteria
- Benefits and the party responsible for providing them
Operating scope
- Response hours, roles and reporting frequency
- Issue handling, client approval and emergency contacts
Data & content
- Personal data collection, retention and access
- Ad disclosures and permission to use content
RELATED WORK
Community & ambassador work ↗Related work
LET’S TALK / COMMUNITY & SUPPORTERS
What kind of support do you need?
What to share with us
- Your current channels and audience
- Your goals and current challenges
- Timeline, scope and budget
Review your message before submitting.
Or email us directly: contact@funnyworks.co.kr
Frequently asked questions
Can you manage an existing community?
Yes. We can manage members, posts and responses, reviewing your materials and access to agree on handover scope and timing.
Can you handle content and events too?
We scope everything from announcements, banners and social cards to entry checks, winner notices and follow-up. Reward budgets and responsibility are agreed separately.
Can we commission only an ambassador program?
Yes, from recruitment and selection through assignments, content review and completion, either end to end or at selected stages.
Can you also arrange merchandise and in-person events?
We can discuss activity kits, kickoff and closing events. Production and event costs, and who provides benefits, are agreed separately.
How do you report community results?
We agree on metrics such as active members, return participation, assignment completion and content response. Reports combine available channel data, member feedback and next steps.
What inquiries and issues do you handle?
We agree on hours, channels and moderation rules first. Routine inquiries follow those rules; sensitive issues are escalated for an agreed response.